You’ve got big product idea. Maybe even a few.
But which one should you bet on?
Will people buy it?
Is the market big enough?
Will it make business sense?
The cost of getting it wrong?
Wasted time, sunk costs, and a product no one actually wants.
That’s where The No-Guess Growth Club comes in.
An 8-week cohort where you'll apply my proven demand-first framework—the same process I’ve used with Fortune 500s and high-growth startups to de-risk, validate, and get clarity on what’s worth pursuing.
Hayley Rose, CEO and Founder of Archer
Find a market worth pursuing.
Validate that the problem is worth solving.
Test demand before committing real resources.
Ensure your idea makes business sense.
Make a confident go/no-go decision.
How it works
📆 8 weeks of structured learning & execution
🎯 Apply real demand tests to your own idea
💬 Live coaching & Q&A sessions
🛠 Access to tools & frameworks used by top companies
🤝 Private founder & product leader community
What you’ll learn
Week 1: Find a Market Worth Playing In
✔ Quickly spot markets worth exploring
✔ Find pain points & opportunities worth solving
Week 2: Shape Your Idea for Success
✔ Refine your idea so it’s market-ready
✔ Identify your biggest risks & assumptions
Week 3: Choose the Right Demand Test
✔ Learn 3 types of demand tests and when to use them
✔ Select the fastest, lowest-cost test for your idea
Week 4: Test Pricing & Business Viability
✔ Learn how to test pricing before you build
✔ Ensure your idea makes financial sense
Week 5-7: Create & Launch a Test
✔ Use tools to set up a demand or pricing test
✔ Gather real buyer responses (not just opinions)
Week 8: Go / No-Go Confidence Check
Make a clear, data-backed decision on whether to pursue, refine, or walk away
This isn’t just theory. It’s a hands-on, step-by-step system used by companies generating millions in revenue.
Most founders wait too long to find out if they’re building the wrong thing.
By the time they realise…it’s too late.
The No-Guess Growth Club gives you the clarity you need now—before you waste time, money, and energy on the wrong bet.