You can’t just digitise an existing solution and call it innovation

Taking a paper form and making it clickable is like slapping a motor on a horse and calling it a car — don't be one of those health tech founders!

Take HealthTap's story, for example. They wanted to simplify GP visits by taking them online. But they just cloned the face-to-face experience, and guess what? Users weren't keen, and doctors weren't either.

Let's flip the script.

#digitalhealth should be about crafting something that traditional services can't touch.

Here's how:

> Zone in on Unique Needs: Ask yourself, what can your digital solution do that a clinic can't? Maybe it's 2 AM access for night owls or instant connections for those who can't wait.

> Bigger, Better Access: We're not just jazzing up the old-school clinic model. Digital should mean super easy, anytime, anywhere healthcare.

> Tech as the Game Changer: Throw in some clever tech like AI for sharp diagnostics or blockchain for bulletproof records, and you're not just tracing the lines; you're drawing new ones.


I love Galileo Health as an example, they're redefining 24/7 healthcare. From diagnoses to prescriptions, their virtual primary care is as comprehensive as it gets – all within a tap's reach​

Transforming a service to digital without rethinking its heart and soul?

That's just a photocopy.

True innovation is about reinventing the experience by improving the service and/or giving more people access to health and wellness.